I help world-class organizations make personal, meaningful connections with their audiences.

Originally an app developer, I moved into film, video and multimedia work before specializing in brand voice, UX and communications. I've worked on national and global brands with branding agencies such as Siegel+Gale, Lippincott, Landor and The Additive Agency; advertising agencies such as HUGE, Mower, Plan B and Amalgamated; and production companies including Ridley Scott Associates and Seftel Productions. In my current role, I am a Content Design Lead in Meta’s Integrity organization, where I drive content strategy for transparency, authenticity and the company’s response to major world events.

In my artistic life, I've screened work at the Art Institute of Chicago, the Chicago Cultural Center and the Tribeca Film Center in NYC, and in the Chicago Rhino Fest and New York Fringe Fest. I co-directed the NYC experimental theater show "Synesthesia," ran tech for the interactive Billboard Project in the NYC Theater District, and have produced numerous short films.

I am an inveterate hobbyist, coder, amateur musician, armchair etymologist, Catalan apologist, reluctant sports fan, guy who reads the instructions and explains the thing to you, and a naive believer in the power of small enterprise and a strong middle class to save our civilization.